10x your psychedelic coaching or therapy practice (and build deep, nourishing relationships while you're at it)
Practice Expansion is the private community where facilitators become leaders of thriving, waitlist-worthy practices. đź«
Enrollment is currently closed for Practice Expansion.
Join the waitlist to be the first to know when doors re-open.
Let's face it: You became a psychedelic therapist, coach, or facilitator to transform lives, not to become a marketing guru. But here you are, staring at an empty appointment calendar, wondering if and how your ideal clients will ever find you.Right on cue, the ruminative thoughts kick in… Who am I to do this sacred work? What was I thinking?Okay okay, before we spiral... You are a skilled practitioner. You felt the call from the medicine, you put in the work, you invested in the certifications and trainings, and you selflessly dove head-first into helping people connect to the highest, wholest versions of themselves.And your results speak for themselves. Your clients have had massive breakthroughs. They’re grateful. Though they may not have told you explicitly, you’ve probably even saved lives. It feels good to be of service.So, universe, what gives? I showed up. Now where is everyone else I’m supposed to help?Shouldn’t some divine law of reciprocity have kicked in by now?
The elephant in the room
Here’s what your psychedelic training program conveniently forgot to tell you.Knowing how to work with clients and medicine is necessary, but it’s not sufficient. Not even close. If you’re gonna strike out on your own, you also have to know how to run a business. That means wearing all the hats—not just healer, but marketer and salesman, too.For what it’s worth, you’re not alone. (More on that in a second.) Almost everyone in our field faces the same common challenges.
Client flow is inconsistent, so your income is unpredictable at best
You can’t talk about your work as openly as you’d like, so it’s hard to establish a recognizable brand
Psychedelics are sensitive, so tactics from other industries may not work here
You’re navigating legal gray areas, so you have to weigh every decision more carefully (assuming you don’t want to be visited by the authorities)
The clients who need you most don’t know it, so there’s a big education gap to cross before they even consider working with you
Subconscious stories are holding you back, so you might have to change your relationship with money to get unstuck
So there you have it. A whole list of justifications for why it feels like you’re the best-kept secret in town—and not in the cool, underground way.
The root of the problem
You’ve probably tried it all.
Built a website that’s getting as much traffic as a cul-de-sac
Attended networking events where you awkwardly tried to explain your job (without incriminating yourself)
Joined Signal or Whatsapp group chats, sent a couple gifs, and lurked as all engagement fizzled out
Experimented with social media and promptly got shadow-banned or worse
Settled for word-of-mouth referrals even though they're totally unpredictable
We respect the hustle, really. A for effort. But we'd be willing to bet your work ethic isn't what's holding you back.There's a deeper issue.The problem is, you're struggling to figure everything out on your own, when you could be gliding forward with a team of supporters beside you.No, we're not talking about hiring staff. We mean being part of a community—a group of practitioners, just like you, who want to see you succeed and are committed to lifting you and each other up.And at the end of the day, you still get to run your practice in a way that's authentic to you, safe and responsible for your clients, and shockingly effective for your business.
Stop trying to build a psychedelic practice alone
Practice Expansion is a private community specifically designed for psychedelic therapists, coaches, and guides like you, who want to grow their practice with confidence, clarity, and love.We’ve seen first hand what kind of breakthroughs are possible when psychedelic facilitators come together and support one another. That's literally why we built this community.This isn't just another "guru" course promising you the moon. In fact, there are no gurus to speak of.Yes, you’ll be learning from legit business wizards, but you’re also going to learn from each other. Because after all, in this emerging field, we’re all pioneers figuring it out together.
Education, accountability, and connection—all in one spot
Practice Expansion isn't just a glorified group chat. It's your new can't-live-without resource to grow your practice and build relationships with fellow psychedelic pioneers blazing the trail alongside you.Here's what you can expect as a member of our community.
Expand your knowledge and skills: Attend monthly workshops with experts in marketing, sales, and business development, who understand the psychedelic industry and its nuances.
Implement what you learn: Participate in monthly "integration circles," where you'll get feedback and tips on how to apply the learnings from the workshops into your own practice.
Connect with other practitioners: Tap in with other therapists, coaches, and guides and build meaningful relationships through 1:1, small group, and full community interactions.
Find structure and accountability: Join regular community challenges to step out of your comfort zone and take the actions necessary to grow your practice and increase your impact.
Whether you're just starting out or scaling an existing practice, this community will take your business to the next level.
What you'll get as a member
We know what you're thinking... What does this actually include?Well, allow us to spill the deets.
Expert-led Workshops: Each month, we'll bring in a guest teacher to lead a dive deep on a topic in their zone of genius. From marketing strategies to mindset work to business operations, each workshop will help you grow your practice and thrive in the psychedelic space.
Integration Circles: About two weeks after each workshop, we'll come together as a community to process what we learned and support each other with implementation. Because clarity comes from action, not vice versa.
Private Forum: Even when we're not in structured sessions, you'll have 24/7 access to our digital community platform (built with Circle), where you can ask questions, give feedback, and share wins in topic-specific channels or direct messages. Our community is built on trust, confidentiality, and respect.
Resource Library: From day one, we'll be building a vault of tools to simplify your workflows. From workshop replays to marketing templates to software products to mental models, you’ll have everything you need to build a sustainable practice.
IRL Events: Stay tuned for opportunities to connect, live in the flesh, for masterminds and meetups. Hugging is encouraged (with consent, of course).
This is your moment
So, why now? Honestly, there’s never been a better time to invest in yourself and your practice.More and more people are waking up to the potential of psychedelics as catalysts for transformation and healing. The demand for skilled facilitators is higher than ever.But to stand out and thrive in this space, it'll take more than just passion. You need clarity, a rock-solid foundation, and a network of supporters who truly want to see you succeed. That’s exactly what Practice Expansion offers.But just in case the macro conditions weren't motivating enough, we'll sweeten the deal...
Founding Members get special perks
If you're one of the first 50 people to join Practice Expansion, you'll get all the benefits of membership outlined above—plus some exclusive bonuses, unavailable to anyone else.
[Monthly VIP Call #1] Guest speaker office hours: Get extra support from our guest speaker of the month in an intimate Q&A setting, a week after their workshop.
[Monthly VIP Call #2] Hot seat sessions: Take turns getting personalized attention and feedback from your peers as you apply the workshop material.
IRL mastermind events: You have first dibs on registration for our in-person, medicine-assisted mastermind events, capped at 15 attendees.
Bragging rights: Rock a fancy badge on your profile, so everyone knows you were here first. (We'll take your feedback especially seriously as the community evolves and develops, too.)
Take your practice to the next level
Practice Expansion is only for those who are serious about growing their psychedelic practice.If you’re ready to stop pushing the boulder uphill alone and start building a practice that reflects your values and serves your clients, then come on in. You're our people.
Join for 6 months
$97/mo
... with a min 6-month commitment.
Join for 12 months
$997/yr
Save $200 by paying in full.
Don't say we didn't warn you
This invitation has an expiration date—two of 'em, in fact.⏳ Early bird ends on Monday, December 16 at midnight CT. To get the Maria's List bonus ($297 value), make sure you join Practice Expansion on the annual plan before then.⌛️ Enrollment closes altogether on Friday, December 20 at midnight CT. After that, you won't be able to join the community until the next time we open doors. This is your one and only chance to become a Founding Member of Practice Expansion.
Hear from other practitioners
Tune into how you feel
Are you leaning in? Or are you hesitating?It’s normal to feel some nerves when you’re about to take a big step forward.But think about it: where will you be a year from now if you continue on the path you’re currently on?How would you feel if you were still struggling to find your footing? What if you were still just as lost and frustrated trying to figure out this whole business thing alone?On the other hand, how would it feel to have built a thriving, sustainable practice in one year's time? How might you feel knowing you're just getting started and have the support and resources to continue growing?
We're committed. Are you?
We're so confident in the value of this community that we'll back it up with a bulletproof guarantee. That way, your Practice Expansion investment is totally risk free.
100% money-back guarantee: If within 14 days of getting inside our community, you realize you’re not quite ready for the program or it's not what you expected, we'll refund 100% of your investment. No questions asked. (Okay, maybe a few questions… we’re curious like that.)
Meet the team behind Practice Expansion
Henry Winslow is the founder, writer, and memelord behind Tricycle Day, an email newsletter read by more than 60,000 psychedelic enthusiasts and professionals. Tricycle Day is the fastest-growing psychedelic newsletter and the industry’s leading newsletter-first media company.Prior to launching Tricycle Day, Henry began his career as a marketing and branding strategist for some of the largest healthcare clients in the world. Later, while practicing and teaching yoga full time, he produced and hosted an internationally ranked yoga podcast, which received hundreds of thousands of downloads. During the crypto boom, he co-created a psychedelic-themed NFT project that broke several records for the Solana blockchain.Today, his interests in biomedical science and esoteric spirituality are converging at this pivotal moment in the history of psychedelics. And he couldn’t be having more fun.
Brit Chandler is a marketing maven turned advocate for the psychedelic renaissance. She began her career coaching small business owners to amplify their online presence, teaching the art of authentic connection in the digital age. But her passion for meaningful impact led her to the mental health industry, where she’s now a behind-the-scenes Swiss Army Knife for some of the most innovative leaders in psychedelics.As the new Community Director at Tricycle Day, Brit is the architect of an up-and-coming network of psychedelic practitioners, helping to foster collaboration and shared wisdom in this transformative field. From strategy to community-building, she’s on a mission to elevate the psychedelic ecosystem—and having a blast while doing it.When she’s not cultivating connections online, Brit channels her desire for community by contributing as a board member in her local Psychedelic Society. For her, this work isn’t just professional—it’s personal, purposeful, and just getting started.
Make 2025 the best year ever
Whether your intention is to help more people heal and transform, (finally) start taking your business seriously, or make psychedelic facilitation your primary source of income, now is the time to take decisive action toward your goals.You don't have to do this alone. Join a community that’s as committed to your growth as you are.Become a Founding Member today and start building the practice of your dreams.
Frequently asked questions
Who is Practice Expansion for?
This program is designed for psychedelic professionals—therapists, coaches, facilitators and guides, whether licensed or underground—who are confident in their ability to serve clients effectively and want to grow their practice and increase their impact.It is not a psychedelic therapy training program.What if my practice is complex? I work with several modalities, not just psychedelics.
Great! Having many tools in your toolbelt will help you differentiate yourself, establish a personal brand, attract the clients uniquely suited to you, and ultimately serve them at a higher level.Whether your goal is to shift your practice more toward psychedelic work or you're happy with your current balance, this community can help you reach and serve more clients.I'm an underground provider. Can I still participate?
Yes. A license is not required to participate in Practice Expansion. Everyone working in the psychedelic space is a pioneer with invaluable experience to share. We can all learn from one another.What is the time commitment?
Each of the monthly meetings will run 60-90 minutes. You are not required to attend, and participation in all activities is entirely voluntary.However—as with everything—the more you put in, the more you get.Can I try it out for a month and see if I like it?
No, this community is for people who are 100% in! The minimum commitment is 6 months. That said, you can still pay monthly.What if I’m not tech savvy?
Navigating the community platform itself is intuitive and user friendly. Yes, there will be technical skills covered in some of the expert-led workshops, but the most important lessons will be around the strategic thinking behind the tactics. For anything technical, we will walk you through the execution. And if there's appetite for it, we may offer "done-for-you" assistance with setup.What if I can’t attend all the live calls?
We’ll record every workshop session and make them available in our vault, along with any notes and resources discussed on the calls. You'll have access to these materials as long as you're a member of Practice Expansion.What if I have more questions?
Email our Brit at [email protected], and she'll get back to you as soon as she can.
A final word... In a world full of ordinary, dare to be transcendent. (And profitable. Profitable is good, too.)